This time we bring to you 16 tools that will help you to track & understand your blog’s or website’s traffic.
Duh - does it even need an introduction? Google Analytics
helps you learn even more about where your visitors come from and how
they interact with your site. It makes it easy to improve your results
online. Write better ads, strengthen your marketing initiatives, and
create higher-converting web sites. Google Analytics is free to all
advertisers, publishers, and site owners.

Site Meter’s
comprehensive real time website tracking and counter tools give you
instant access to vital information and data about your sites audience.
With the detailed reporting you’ll have a clear picture of who is
visiting your site, how they found you, where they came from, what
interests them and much more.

iPerceptions
provides analytic solutions looking at customer behavior both online
and off. It helps you discover the issues that matter most to the
customers.You will know: what changes to the site will enhance your
visitor’s level of satisfaction , strengths and weaknesses of your
visitor’s experience, who, when, and why visitors are coming to your
site.

WebTrends
enables you to provide your visitors with the most engaging experience
possible. Measure and test all aspects of the online experience from
marketing to site content and usability—all of which increase visitor
engagement and conversion rates. With functional reporting for each
department, from marketing to merchandising to business analysis, you
can answer the questions that are most important to the overall
business as well as each department.

Clickfox’s
patented, proven software enables companies to transform existing
customer data into true, objective insight by showing customers’
step-by-step behavior within interactive systems and across the
enterprise. ClickFox can translate interactions from multiple service touchpoints
into an intuitive, visual map, revealing quickly and easily what
customers actually do and why, so that companies can align customer
needs with their business objectives.

Clickstream is a fully featured ASP delivered web analytics solution provided by Clickstream in conjunction with its partners. The automation and elimination of tagging inherent in the Datasherpa
Platform enables the delivery of enterprise analytics out of the box
with virtually no setup or maintenance costs. For the first time
hosting providers are able to deliver enterprise level functionality at
a minimal cost, thereby creating a significant new revenue stream. Datasherpa
Web Analytics can be configured for different levels of service
depending on the hosting provider’s needs and customer segmentation.
The solution can be deployed virtually or on premise.

Coremetrics
a company that provides most accurate and complete record of visitor
behavior—capturing every click of every visitor over time, and storing
them in Coremetrics’ LIVE (Lifetime Individual Visitor Experience) Profiles secure database.

DeepMetrix
provides a web analytics solution. Get campaign tracking, conversion,
ROI, visitor segmentation and commerce, plus powerhouse features like CRM, data mining and A/B testing.

Fireclick
makes Web analytics easy through a hosted application service that
automatically gathers and stores data for online businesses. No set-up
fee. No training fee. No expensive consulting required. To report,
present, and share the analysis of data, Fireclick provides a comprehensive suite of tools unmatched in the industry. Fireclick
provides integration of Web analytics with paid search engines, e-mail
providers, affiliate programs and more in order to provide a
consolidated view of all site activity.

Moniforce’s webSensor
Enterprise is a high-quality web analytics solution that provides
insight into your website visitors’ behaviour. You can immediately work
with the results from webSensor
Enterprise. You know exactly where to make changes that will attract
more visitors, make sure visitors return more often,increase the
conversion rate from visitor to customer , improve the effect of online
marketing campaigns.

Mtracking’s
ASP web analysis service gives accurate real time reports on the
marketing performance of your web site, e-marketing and online
campaigns.

Nedstat
enable you to improve the effectiveness and profitability of your
online communication and business. It makes website analytics
straightforward and accessible. Nedstat offers a wide range of reporting possibilities on campaigns, content and conversion.

Omniture provides organizations with actionable, real-time intelligence regarding their online strategies and marketing initiatives. Omniture
helps organizations quickly identify and understand the most profitable
paths through their Web sites, where visitors are dropping off, what’s
driving critical success events, and how different segments of visitors
interact with the Web site.

SiteClarity
translates complex data into a clear and actionable format that
presents multiple layers of insight into online customer behavior. As
an enterprise tracking and reporting solution, SiteClarity
delivers a centralized solution across all operational areas including
marketing, site optimization, and customer retention. Unlike other
solutions, SiteClarity
tailors its reports and services to meet your specific business needs.
Focused reporting packages and power administration tools provide a
deeper understanding of online customers to re-define and optimize
online strategies.

StatCounter
is a free yet reliable invisible web tracker, highly configurable hit
counter and real-time detailed web stats. Insert a simple piece of our
code on your web page or blog and you will be able to analyze and
monitor all the visitors to your website in real-time.

With WebAbacus
software, you can find out which areas of your site are the most
productive; understand the true effectiveness of your marketing
campaigns; work out which products are most attractive to different
customer segments or discover who is reading your information and what
they’re doing with it. More importantly you can also find out out what isn’t working, together with the best way to put it right.

Posted by Techlicious